Lincolnshire gears up for its annual agricultural showcase
Over 60,000 visitors are expected at this year’s Lincolnshire Show on 20th and 21st June, to learn about the importance of agriculture and farming in the life of the county.
Reflecting the agricultural heart to the Show, this year’s events will include the ever popular pig racing; the spectacular Grand Parade of the best of the county’s livestock and the vintage to modern day agricultural machinery display.
As well as the county’s finest animals on show, there will be a mix of rural and family attractions, including the best of Lincolnshire produce at the massive Select Lincolnshire and Tastes of Lincolnshire Food Court, including the launch of a major new Lincolnshire cheese from Lymn Bank Cheese of Thorpe St Peter, near Skegness.
Produced with local milk from nearby Rich Pastures Dairy, the Skegness Blue cheese will be unveiled by cheese maker Stephen Grinstead, who is looking for national markets for his traditionally produced, blue veined cheese. He said: “It’s gone well in the trials and we’ve come up with something that is slightly creamier and less blue than a stilton. We’re hoping it will become one of the biggest sellers in the country.” Lymn Bank Cheese plan to launch another new cheese later this year - Skegness Gold – which is a naturally cloth bound cheddar.
The Lincolnshire Show will also host three of the giant Quadtracs that will be taking part in a world record attempt in the county later this year, for the most cultivating Quadtracs in one field, with organisers hoping to have more than 20 of the machines taking part. The attempt has been launched by fourth generation farmer Helen Clarke in memory of her father John Rainthorpe.
The Discovery Zone will be hosting Pork to Fork : The story of the Sausage, explaining how one of Lincolnshire’s most famous products reaches the table, and other Show performances will range from falconry to bee keeping.
Also making a second appearance are dogs on the Lincolnshire Showground. For the second year running, dogs will be allowed into the Show, and Scruffts have confirmed that they will be running a regional heat on both days of the Show this year for their Family Crossbreed Dog of the Year competition.
The Show has retained its major sponsors, with Clydesdale Bank and Duckworth’s Land Rover on board for a further year and director Jayne Southall has confirmed that the Show will continue in its mid-week slot in future years, saying this is the strongest way to retain its agricultural heart.
She explained: “We are set on innovation and continuing to broaden our appeal, but the Show must support our core charitable aims – which are to promote understanding, and awareness of the role played in the county by agriculture and food production - and we must have the agricultural community fully on board.”
She added: “The Show is still the county’s best kept secret. We’ve pushed up to more than 60,000 visitors but there is still huge potential and we’re set on increasing numbers of both visitors and exhibitors in 2012. I want to develop more involvement in the Society by young people and further boost our links with education.”
The Lord Taylor of Holbeach, CBE, Government minister for the Department for Environment, Food and Rural Affairs, and head of one of the UK’s leading horticultural companies is this year’s President of the Lincolnshire Agricultural Society.
In the presidential role, Lord Taylor will represent the Society at the Lincolnshire Show.
He said: “The Society plays an important part in the economic life of Lincolnshire as well as performing a great task as advocate for the agricultural and horticultural industry, in what is the country’s premier agricultural county.”
Twitter: @lincsshow
Facebook: LincolnshireAgriculturalSociety
ENDS
Media enquiries:
Karen Malpass at Lincolnshire Events Centre in Lincolnshire Agricultural Society
kmalpass@lincs-events.co.uk - 01522 585504
Maggie Taylor at Prima PR
maggie@primapr.co.uk – 01400 251557 / 0797 3767 602
Editor’s Note:
Lincolnshire Events Centre is a major national conferencing venue, home of the Lincolnshire Show and the groundbreaking EPIC project. Just outside the historic city of Lincoln, the Centre hosts events for 10 to 10,000 visitors on its 200 acre showground site and 3000 square metres of indoor exhibition and venue space.
Outdoor events include the flagship Lincolnshire Show, antiques fairs and horse trials, attracting over 200,000 visitors each year. Under cover, there are exhibition halls and conferencing facilities, including the recently completed EPIC centre, the second largest purpose-designed showcase for environmental technologies in the UK, it enables event organisers to reduce, monitor and offset their carbon footprint.
Lincolnshire Show cooks up some doggie treats
The Lincolnshire Show has announced that dogs will be allowed on the Showground for the second year running, with an on-site doggie crèche available on both days.
And Scruffts have confirmed that they will be running a regional heat on both days of the Show for their Family Crossbreed Dog of the Year competition, giving Lincolnshire two regional winners in the 2012 national final.
There will also be a special appearance from Merlin, the ambassador dog for Hearing Dogs for Deaf People, who is on a special mission to raise £30,000 for the charity during its 30th anniversary year. The charity trains dogs to alert deaf people to important sounds and danger signals in the home, work place and public buildings.
The canine-crèche will be run once again by local animal charity Jerry Green Dog Rescue, providing a dog care/ rest service for visitors. “This is ideal for when dog owners are touring the areas of the show that don't allow dogs, or simply if their dog is getting tired or overwhelmed by all the people. It will be run by our experienced rescue workers and they will be ensuring a calm and comfortable environment,” said Rosina Myers, the canine behavioural advisor for the Jerry Green charity.
Speaking for the Lincolnshire Show, marketing coordinator Karen Malpass said: “The first year of dogs on site went down very well with everyone, so we were confident it should be repeated this year. Obviously dogs have to be on leads and some areas are out of bounds, but we are certainly looking forward to more happy tail wagging this year!”
Crossbreed dog owners who are visiting the Show and are interested in competing in the Scruffts competition do not need to pre-book. There is a £1 entry fee for each dog entered into the competition, with all the money raised going to the Kennel Club Charitable Trust.
The judges will be looking for good character, health and temperament in the following classes:
- Most handsome Crossbreed Dog (6 months – 7 years)
- Prettiest Crossbreed Bitch (6 months – 7 years)
- Child’s Best Friend* (6 months – 12 years) *handled by a young person between 6 and 16 years of age with the permission of the parent or guardian.
- Golden Oldie Crossbreed 8 years over
Visit the Lincolnshire Show website at www.lincolnshireshow.co.uk for more information and to book your tickets or call the ticket hotline on 0845 2305171
Twitter: @lincsshow
Facebook: LincolnshireAgriculturalSociety
ENDS
Media enquiries:
Karen Malpass at Lincolnshire Events Centre in Lincolnshire Agricultural Society
kmalpass@lincs-events.co.uk - 01522 585504
Maggie Taylor at Prima PR
maggie@primapr.co.uk – 01400 251557 / 0797 3767 602
Editor’s Note:
Lincolnshire Events Centre is a major national conferencing venue, home of the Lincolnshire Show and the groundbreaking EPIC project. Just outside the historic city of Lincoln, the Centre hosts events for 10 to 10,000 visitors on its 200 acre showground site and 3000 square metres of indoor exhibition and venue space.
Outdoor events include the flagship Lincolnshire Show, antiques fairs and horse trials, attracting over 200,000 visitors each year. Under cover, there are exhibition halls and conferencing facilities, including the recently completed EPIC centre, the second largest purpose-designed showcase for environmental technologies in the UK, it enables event organisers to reduce, monitor and offset their carbon footprint.
Count-down to the county’s big day out
Wednesday 20th and Thursday 21st June 2012 at the Lincolnshire Showground, Grange de Lings
This year’s Lincolnshire Show will come to life at the 200 acre Grange-De-Lings site on 20th and 21st June, with world-class jousting from the Knights of the Damned, two qualifier heats for the Kennel Club’s Scruffts mixed breed dog show; top level show-jumping and a host of shopping opportunities.
Reflecting the agricultural heart to the Show, this year’s events will include the ever popular pig racing; the spectacular Grand Parade of the best of the county’s livestock and the vintage to modern day agricultural machinery display.
As well as the county’s finest animals on show, there will be an exciting mix of rural and family attractions during the two days, including the best of Lincolnshire produce at the massive Select Lincolnshire and Tastes of Lincolnshire Food Court, home to a mouth-watering selection of local produce and some great homemade recipe demonstrations throughout each day from local food champion Rachel Green. The Discovery Zone will be hosting Pork to Fork : The story of the Sausage, explaining how one of Lincolnshire’s most famous products reaches the table, and other Show performances will range from falconry to bee keeping.
Clydesdale Bank and Duckworth’s Land Rover are once again major sponsors for the Show, where one of the star attractions is Knights of the Damned, the medieval jousting stunt team, regular favourites at the Show. This year they will be in prime position, having moved to the Main Ring, where they will appear on both Show days, led by Justin Pearson, whose film credits include Harry Potter, Pirates of the Caribbean and most recently the Madonna film WE. The troupe includes two young local riders, Rob and James Pavey. Their display includes high adrenalin clashes on horseback and superbly choreographed foot fights with swords, flaming fireballs on chains and unyielding quarterstaffs.
This year’s Sports Zone has top billing in the run up to the 2012 London Games, and will be encouraging visitors to try their hand at a huge range of Olympic and Paralympic sports. This year’s sports include cricket, golf, wheelchair basketball, canoeing, volleyball, table tennis, hockey, athletics and the ever-popular Zorb Balls. The Sports Zone is one of Lincolnshire Sports Partnership’s biggest events and last year nearly 6000 people took part in the Sports Zone over the two-days.
For the second year running, dogs will be allowed on the Showground, with dog rescue centre Jerry Green running a doggie crèche on both days. Scruffts have confirmed that they will be running a regional heat on both days of the Show this year for their Family Crossbreed Dog of the Year competition, giving Lincolnshire two regional winners in the 2012 national final. Also confirmed is an appearance from Merlin, the ambassador dog for Hearing Dogs for Deaf People, who is on a special mission to raise £30,000 for the charity during its 30th anniversary year. The charity trains dogs to alert deaf people to important sounds and danger signals in the home, work place and public buildings.
More than a thousand young people will be taking part in the Schools Challenge over the two days, demonstrating their understanding of food, farming and agriculture, as well as having a go at making sausages with Uncle Henry’s cafe and farm shop. This year’s challenges range from learning about the optimum growing conditions for potatoes, to coming up with a marketing strategy to encourage young people to visit the Lincolnshire Show.
For horse lovers, there’s a busy competition programme in the equine rings; top level showjumping in the main ring; and retired racehorses will have their day once again, with Market Rasen Racecourse sponsoring two ex-racehorse classes at the Show. The sponsorship comes as the Racecourse seeks to raise awareness about the care of thoroughbreds after they leave the sport.
There is also special entertainment for the Wednesday evening, with the Bush Doctors band. The cover band has been playing to audiences all over the UK during the past 12 years, and this year sees them playing the outdoor stage at the Lincolnshire Show, in the Lincolnshire Agricultural Society members’ area. And according to lead singer Richard Aksam, the band will be delivering a set that’s designed to suit all tastes and guarantee that everyone is swinging along. He said: “This promises to be one of the biggest and best gigs of our summer schedule."
For shoppers, there will be boutique-style stalls in the Mews and a shop-to-drop experience at the 600 trade stands at the Show, offering anything from a new car to a pair of shoes.
Jayne Southall, who will be leading the Showground team in her first year as the Director of the Lincolnshire Agricultural Society and Lincolnshire Events Centre, said: “We’ve got a fantastic line-up for this year.
“The heart of the Show is to tell the story behind the county’s agriculture and food production and to encourage more people to put local produce top of their shopping list, but it is also a major visitor attraction which helps to bring Lincolnshire’s wider visitor and tourism story to a national audience.
She added: “Lincolnshire has so much to shout about, and the Show has a vital role to play as a flagship event for the county.”
Each year the Show is a big earner for the county of Lincolnshire and it is estimated that every £1 spent at the Show generates £20 in the local economy and the Show provides a major boost for local hotels and B&Bs, creating demand for 18,400 overnight stays locally.
Visit the Lincolnshire Show website at www.lincolnshireshow.co.uk for more information and to book your tickets or call the ticket hotline on 0845 2305171
Ticket prices have been held at 2011 prices and offer discounts on advance purchase:
Adult £20 : £18 in advance
Young person age 17-22 : £15 available in advance only
Child – age 5-16 – £6 : £5.50 in advance
Family – 2 adults and 3 children – £45 : £40 in advance
ENDS
Twitter: @lincsshow
ENDS
Media enquiries:
Karen Malpass at Lincolnshire Events Centre in Lincolnshire Agricultural Society
kmalpass@lincs-events.co.uk - 01522 585504
Maggie Taylor at Prima PR
maggie@primapr.co.uk – 01400 251557 / 0797 3767 602
Editor’s Note:
Lincolnshire Events Centre is a major national conferencing venue, home of the Lincolnshire Show and the groundbreaking EPIC project. Just outside the historic city of Lincoln, the Centre hosts events for 10 to 10,000 visitors on its 200 acre showground site and 3000 square metres of indoor exhibition and venue space.
Outdoor events include the flagship Lincolnshire Show, antiques fairs and horse trials, attracting over 200,000 visitors each year. Under cover, there are exhibition halls and conferencing facilities, including the recently completed EPIC centre, the second largest purpose-designed showcase for environmental technologies in the UK, it enables event organisers to reduce, monitor and offset their carbon footprint.
Crowds shrug off showers to enjoy the County Show
Showers failed to stop the fun at this year’s Lincolnshire Show, the county’s big day out.
Early estimates put total visitor figures at around 68,000, matching last year’s record figures.
This was also the year that social media attention for the Show stormed ahead, with their Twitter feed recording 2.56 million visits from 286,000 people, with over 1000 tweets made during the two days, helping to drive visitor interest before and during the Show.
Alongside old favourites like pig racing and the big agricultural machinery displays, new attractions for this year included horseback falconry, Express Eventing and the Scruffts crossbreed dog competition, which helped to drive new interest. Organisers also reported livestock entries and trade stand bookings well up on last year.
“Everyone loves to see the livestock and the big agricultural machinery and alongside that we had even more attractions with families and young people in mind for this year,” said chief executive Mark Farmer.
“We’re very happy overall, we had a very good crowd, excellent trade bookings and attendance looks to be in line with last year’s figure.”
“Extending into the evening with activities such as concerts went well and we’ll definitely be looking to build on that next year. The new areas like the Kennel Club dog ring and the Express Eventing series qualifier both helped to boost interest and attract new visitors,” he added.
The Lincolnshire Show is not just a two day showcase for the county; it’s a big revenue booster, generating £20 for the local economy for every £1 spent. It’s also big business for the trade exhibitors and local companies who connect with customers during the relaxed social atmosphere of the two day event.
In the Countryside ring, the programme included medieval jousting and pig racing and the livestock lines played host to more than 1800 entries of cattle, sheep, pigs and goats.
Nearly 1800 horses and ponies were on show throughout the two days in the equine ring, and local rider Malcolm Wright claimed his second win in the Express Eventing 2011 series, in a thrilling finish which went right to the final fence in the showjumping.
In the sports zone, the many attractions included Leicester Tigers rugby coaches and Great Britain Paralympics hopeful Richard Sargent, representing wheelchair basketball, part of the many sports being demonstrated in run up to the 2012 Olympics.
Winners of the Schools Challenge competition were John Fielding Community Special School from Boston; Trent Valley Academy and Whites Wood Lane Junior School both from Gainsborough.
“Everyone has enjoyed the Show, despite the odd shower,” said show director Richard Collett, in his first year in the role. “Fortunately the land here drains quickly and easily so the rain doesn’t cause any real problem. Whatever the weather, there’s so much on offer with the hundreds of trade stands and shops, and exciting programmes in all the rings.”
“It’s gone very well and I’m very pleased.”
ENDS
Media enquiries:
Sarah Poucher at Lincolnshire Events Centre in Lincolnshire Agricultural Society
lluty@lincs-events.co.uk - 01522 585501
Maggie Taylorat Prima PR
maggie@primapr.co.uk – 01400 251557 / 0797 3767 602
Countdown to the County's big day out
Just four weeks to go until this year’s Lincolnshire Show, and as the countdown begins to the county’s big day out, some of the latest exhibitors and features have been unveiled.
Alongside the family attractions, local food producers and agricultural displays, there’s a Scruffts dog competition, top class equestrian eventing, eco-education and art exhibitions.
It’s all taking place at the Lincolnshire Showground, Grange de Lings on Wednesday 22nd and Thursday 23rd June 2011.
Visitors are well used to parades – there are grand parades of livestock, of agricultural machinery or of Young Farmers’ floats – but this year there will be a rather unusual addition, with a parade that explores the idea of what is normal, and whether anyone is truly normal.
Developed by Lincoln Art Programme, in conjunction with artist Anthony Schrag, local groups in Lincoln have donated objects or people that are representative of their ‘normal activities’. They include a cake from the WI, a pair of binoculars from a bird watching group, and they will be marched around by Yellowbellies in a Parade of Normal Things. The aim is to show that what is normal to some, might be considered eccentric by someone else. The parade will meander slowly around the Show offering a chance to explore the objects and how they relate to one another and to Lincolnshire.
Something for everyone is also on offer at the BBC Lincolnshire stand where the costumes and trophy from BBC’s chart-topping Strictly Come Dancing series rubbing shoulders with a fashion show of designs from Lincoln University students. Also on the stand are two contrasting musical attractions – there's Abba Salute, the tribute band, and a community musical commissioned by the BBC, telling the story of Priscilla Biggadike, the Lincolnshire woman wrongly hanged for the murder of her husband.
Visitors can ask find out to live greener lives when they speak to The Greenhouse, a group of local companies designed to showcase renewable technologies. All of the companies are based in and around Lincolnshire and are all experts in their field. It’s been organised by Jo Huggett of Binbrook-based 4Eco who supply solar thermal systems and air source and ground Source heat pumps, for both domestic and commercial properties.
For those looking to get an agricultural hit, this 127th Lincolnshire Show will be keeping agriculture at its heart. The Show – on 22nd and 23rd June – includes the best of the county’s livestock on the judging lines and all the latest trends in farming and agriculture from the top breeds to top machines, as well as the best produce from the county.
In the Select Lincolnshire and Tastes of Lincolnshire Food Court the special Lincolnshire produce area will include national award-winning farmers and producers of free range pork, Redhill Farm, winners of the Countryside Alliance Local Food Award for East of England 2010 and Tastes of Lincolnshire BIG Sausage Festival 2010 for Lincolnshire’s Favourite Sausage. The Farm will be hoping for a repeat of their victory at last year’s Show, when they won the Oscar Brown Perpetual Challenge Cup awarded at last year’s Show for the best food stand.
In the livestock lines, two native breeds that are likely to attract much attention once again are the Lincoln Longwool sheep and Lincoln Red cattle.
From near Woodhall Spa in eastern Lincolnshire, Maurice Parker will bring his 6 Lincoln Longwools when he attends the Lincolnshire Show for the 41st time. He said: “It’s one of the best shows in the country. It’s our home county show and the stewarding at Lincolnshire is always brilliant.” Maurice has been winning championships firstly for others and for himself since 2000, including wool on hoof, interbreed and overall breed Champion.
In the cattle lines, Geoff Bolton from Market Rasen has notched up 52 Lincolnshire Shows, since his first visit as a schoolboy in 1959. Now chairman of Lincoln Red Cattle Society for the second time, and a judge himself at other agricultural shows, he has breeding Lincoln Reds for over 20 years and now has a herd of 30 beast
He said: “Lincolnshire Show is largely still agricultural and it’s got an important role to play in education. I first came to the Show on a School trip in 1959, and now, just as then, it’s an opportunity for young people to learn and to be involved in agriculture, livestock and where food comes from.”
ENDS
Media enquiries:
Sarah Poucher at Lincolnshire Events Centre inc Lincolnshire Agricultural Society
spoucher@lincs-events.co.uk - 01522 585501
Maggie Taylor at Prima PR
maggie@primapr.co.uk – 01400 251557 / 0797 3767 602
More about the Show:
See other releases and facts about the Show by clicking here
Follow the Show:
Twitter : @lincsshow
Facebook: LincolnshireAgriculturalSociety
www.lincolnshireshowground.co.uk
County’s big day out promises more than ever
Lincolnshire Show 2011 : Feature article : download a copy of this : County’s big day out promises more than ever
Pictures for download on Flickr : click here
More, more, more.... That’s the message from the organisers of this year’s Lincolnshire Show - the County’s big day out.
The two-day event is overflowing with attractions for the whole family and organisers promise that it will be even bigger and better than ever.
For at this 127th Show, there are more family attractions, more delicious foods from local producers, more schools taking part in the big Challenge and more sports to try out. There are also more new attractions - like Express Eventing and the Scruffts crossbreed pooch competition.
It’s all taking place at the Lincolnshire Showground, Grange de Lings on Wednesday 22nd and Thursday 23rd June 2011.
One of the star attractions, the Knights of the Damned, are returning with a new show. Britain’s premier medieval jousting stunt team are promising more excitement and a new format for this year, according to leader Justin Pearson, who is fresh back from performing the stunts on Pirates of the Caribbean IV. The troupe also includes two local riders, Rob and James Pavey, both 21 and just qualifying as stuntmen. The Knights of the Damned will be performing both days of the Show in the Isuzu Countryside Arena.
This year’s Sports Zone is doubled in size and in the run up to the 2012 Olympics, it will feature almost all the Olympic sports. Features include the ECB cricket factory – an 11 x 9m self contained cricket batting and fielding area. Boston United will bring their inflatable penalty shoot out and wheelchair basketball in an inflatable sports barn, 20 x 11 ft. For water based sports, Lincoln Canoe Club will have virtual racing machines linked to a computer screen for visitors to test their technique and the RYA will have dinghies on show. Other sports include table tennis, volleyball, badminton, hockey and a specially adapted set up for street athletics.
Joining the Show will be Olympic and Paralympic hopefuls from the county. They are all on the Lincolnshire Elite Champions programme and include Andy Skinner of Lincoln, the GB sitting volleyball player; Bernice Wilson, the 100m sprinter from Boston, who has just undertaken the European championship; and Richard Sargent, representing wheelchair basketball.
Said Marc Rhodes, events officer with Lincolnshire Sports Partnership: “We’ve got a fantastic range of sports on offer for visitors to try out, including nearly all the Olympic sports. My favourite thing about coming to the Lincolnshire Show is the sheer numbers we get taking part. Last year we had 3,400 young people taking part and around 1,000 adults. We’re hoping to beat that this year, with even more on offer.”
In the Exhibition Hall, more local schools than ever will be taking part in this year’s Schools’ Challenge, sponsored by Farmacy Plc and E Park and Sons, it aims to encourage young people to understand more about food, farming and agriculture. Phil Everett, marketing and communications coordinator with the Education Business Partnership explained: “Every previous year we have been over-subscribed so we’ve decided to move from the Discovery Zone into the Exhibition Hall, and that allows us to have 33 entrants this year. We’ve also got a new special schools category. It’s all booked up and with a waiting list – the schools love it.”
Primary, secondary and special schools are all taking part and one new challenge for this year is called One Brand, which encourages young people to make contact with a school in a different country, where they speak a different language and have a different climate.
Phil added: “Lincolnshire is a rural county and this Challenge gives children an excellent foundation in understanding where food comes from and how it can be sourced locally. They also go on farm visits as part of the Challenge which helps to show career options in the horticulture and agricultural industry.”
This year is a real first for dog lovers. For the first time dogs will be allowed to join in the fun at the Show. They must be kept on a lead, but owners can also leave them with a special doggy-crèche being run during the Show by local animal charity, Jerry Green Dog Rescue. And not only can people bring their dogs, there’s also a chance to compete - with the Kennel Club Scruffts Competition, sponsored by James Wellbeloved, taking place at Thursday’s Show. The four competitions taking place are The Most Handsome Crossbreed Dog, The Prettiest Crossbreed Bitch, Child’s Best Friend and Golden Oldie Crossbreed. Entries for the heats will be taken on the day.
A major new attraction that will make it into the Clydesdale Bank Main Ring this year is the qualifying heat for Express Eventing, a mini version of eventing which promises a thrill a minute. The Express Eventing Series 2011 will see dressage, cross country and show jumping being completed in one arena. Eventing celebrity and 2008 winner Oliver Townend has already announced his intention to compete. “I am really looking forward to having the chance to compete. It is developing into a spectator and TV friendly version of our great sport.”
Throughout the Show, the Lincs FM stage will host the best acts who make it through the qualifiers of the radio station’s You’ve Got Talent competition. Also appearing will be two successful acts from previous years - The Substitutes and Route East. Said Katie Trinder of Lincs FM: “We have something for everyone on the stage during the two days – from rap music to heavy rock, pop to classical.” The Lincs FM presenters will also be trying their skills as a dance troupe, with some help from local dance school Streetbeat.
And BBC Lincolnshire will be in a new home near the entrance to the Clydesdale Bank Main Ring, with on stage entertainment throughout the two days, together with an exhibition explaining the digital switchover which is coming to Lincolnshire this summer.
The Select Lincolnshire and Tastes of Lincolnshire Food Court will feature a special Lincolnshire producer and supplier section this year, with a mouth-watering selection of local produce and some great homemade recipe demonstrations throughout each day from local food champion Rachel Green.
The Select Lincolnshire programme aims to raise awareness of the county’s food brands directly to the consumer. Its sister organisation Tastes of Lincolnshire encourages tourism destinations like bed and breakfasts and farm shops to put Lincolnshire produce on the menu.
“The Show is the home of Lincolnshire produce, which is arguably the best in Britain, and we need to be shouting about it,” said Helen Scott of Select Lincolnshire and Tastes of Lincolnshire. “The biggest draw is always the demonstration marquee and we’re very pleased to have local celebrity chef Rachel Green leading the line up once more.”
In the Greenhouse, a range of companies will be explaining how to live a more sustainable lifestyle. The organiser, Jo Huggett, director of 4Eco explained: “We have put together companies who cover a range of different techniques, and importantly they are all accredited organisations.” Technologies on display include solar power, biomass, wind turbines, ground source heat pumps and rain water harvesting.
And for the shopper, there will be more than 600 stands to visit, including the boutique style shopping on The Mews avenue featuring everything from bespoke kitchens to handmade pearl bracelets.
Alongside all the new attractions will be the features that lie at the heart of the Show’s traditional agricultural heritage, with events such as pig racing, showjumping, the spectacular Grand Parade of the best of the county’s livestock sponsored by Saul Fairholm in the Clydesdale Bank Main Ring and the vintage to modern day agricultural machinery display sponsored by Spaldings and Woldmarsh.
And from one of the county’s farms, an outstanding family tradition will be recognised when four brothers from Wrisdale’s farm in Wainfleet St Mary’s receive Long Service Awards, sponsored by Harold Woolgar Insurance for their contribution to the farming industry. For Norman, Percy, Gordon and Colin Gostelow have served a total of 174 years between them. Oldest brother Norman first started work in 1961, following in the footsteps of his father and grandfather at the farm.
Said Mark Farmer, chief executive of Lincolnshire Agricultural Society: “This is the county’s big day out and we’re really thrilled with this year’s line up. There’s something for everyone who has a love of the countryside.”
He added: “The Lincolnshire Show is an agricultural show, one of the few county shows to remain true to its agricultural heritage, a strength which has carried us forward. It’s important to stimulate awareness of countryside matters, and the vital role that agriculture plays in the local economy.”
The Show will be open from 8am to 6pm each day. Visit the Show’s website for more information and to book your tickets www.lincs-events.co.uk or call the ticket hotline 0845 2305171
ENDS
More about the Show:
See other releases and facts about the Show by clicking here
Follow the Show:
Twitter : @lincsshow
Facebook: LincolnshireAgriculturalSociety
www.lincolnshireshowground.co.uk